About Dig
The story of ‘DIG’ is short and sweet. Beth and Alan Creedon whose combined knowledge of organic, locally produced food spans over ten years, have put said knowledge into practice in the form of a local delivery service for Manchester.
With much experience and good humour they bring the best local and organic food straight to your door.
Here’s how it all began…..
Beth spent her childhood on a friend's farm on the wild fells of Cumbria, shepherding 1,500 sheep. While she was zooming around the hills on her quad bike, rounding up sheep, Alan was happily spending his days, driving a red Massey Ferguson tractor on his uncle's dairy farm in Dingle, co Kerry, Ireland.
Organic food sparked Beth's imagination and after she left university she found a job at Unicorn Grocery in Chorlton, Manchester. In her spare time she then went on to become fascinated by wild food and foraging. She began holding Wild Food Evenings, cooking gourmet meals and sharing her knowledge and experiences with the general public through writing for South Manchester Reporter.
In the meantime Alan moved over to England, began a philosophy degree, worked as a bar manager, and finally trained as a landscape gardener. Then in August 2004, Alan was drawn back to the world of food. As part of a panel at Unicorn, Beth interviewed Alan for the position of ‘maintenance person’. After failing to convince the panel of his maintenance credentials, they hired him anyway and he quickly slotted into the ‘veg team’.
Little did Alan and Beth realise at the time that fate and good food would eventually draw them together.
As part of Unicorn’s ‘veg team’ both Alan and Beth were buyers, Beth having experience in both foreign and domestic vegetable and fruit buying and Alan concentrating on British produce. Through working at Unicorn they both learned a great deal about fresh fruit and vegetables, about quality and good value and how both can be achieved by buying produce, which has been grown locally.
They also learned that buying veg and fruit at a fair price from local farmers had a positive and sustainable effect on the local economy and on the environment.
While all of this was going on they occasionally flirted over the courgettes and cabbages as they worked on the shop floor and got to know each other better through occasional long chats in the veg cold store.
A little leap forward in time, (specifically to June 2nd 2007) Beth and Alan are married!
With good food still on their minds and having left Unicorn the only thing for it was to have a marriage of ideas to start their own organic, vegetable and fruit based business.
‘DIG’ is their firstborn.